Why AI Visibility Matters

The Future of Shopping is AI-Powered

90%
of Gen Z who use AI say it improves shopping
58%
use AI instead of traditional search for recommendations
69%
of consumers have used AI for online shopping
900M
weekly visitors in ChatGPT
NikeNike AI Visibility Report

Nike ranks #1

in AI Visibility

(Excellent)

See how Nike performs when AI shopping assistants recommend products in this category.

Based on 10 prompts analyzed by Studyo

1NikeNike
59%
2AdidasAdidas
43%
3BrooksBrooks
38%
4ASICSASICS
38%
5New BalanceNew Balance
27%
6Hoka One OneHoka One One
26%
7HokaHoka
21%
AEO Snapshot

Nike's performance metrics

Studyo monitors your brand's AI visibility by sending prompts to Answer Engines and analyzing the responses

Visibility Score

Nike is mentioned in 59% of responses in your category.

Fair
59%

Positive Sentiment

When Nike is mentioned, the sentiment is positive 71% of the time.

Good
71%

Citation Share

nike.com is cited in 0% of responses in your category.

Poor
0%
Sentiment Analysis

Nike has mostly positive sentiment

How positively or negatively Answer Engines reference Nike

71positive %
Positive71%
Negative0%
Neutral29%
responsive cushioningBalanced cushionAmazing tractionNike ReactUltra-light
Narrow fit for wider feet
ChatGPTAI Response Sample

Here's a comprehensive evaluation of Nike's products — focusing on performance, quality, and value.

Top Products Mentioned:

  • Salomon Speedcross 6 by Salomon
  • Nike ZoomX Vaporfly NEXT% 3 by Nike
  • Brooks Adrenaline GTS by Brooks
Product Analysis

Top products

Products most frequently mentioned in AI responses for Nike

1
positive
Salomon Speedcross 6

Salomon Speedcross 6

Salomon

1mentions
2
You
Nike ZoomX Vaporfly NEXT% 3

Nike ZoomX Vaporfly NEXT% 3

Nike

1mentions
3
positive
Brooks Adrenaline GTS

Brooks Adrenaline GTS

Brooks

1mentions
4
You
Nike Air Zoom Pegasus

Nike Air Zoom Pegasus

Nike

1mentions

Other top products

Products ranked #5-9 by mentions

5Hoka Clifton 10

Hoka Clifton 10

Hoka

positive
1mentions
6Nike LeBron 24

Nike LeBron 24

Nike

You
1mentions
7Brooks Men's Glycerin 22

Brooks Men's Glycerin 22

Brooks

positive
1mentions
8Altra Lone Peak 8

Altra Lone Peak 8

Altra

positive
1mentions
9Nike KD 20

Nike KD 20

Nike

You
1mentions
Citation Analysis

Cited websites

How often each website is cited in Answer Engine responses

nike.com is ranked #-

in cited websites

Most frequently cited pages

Top pages cited in AI responses

Gap Analysis

Missed opportunities

High-citation pages where your brand is not appearing. These represent content gaps where competitors are being cited instead.

Great news!

Nike is being mentioned in all analyzed conversations. No missed opportunities detected - your AI visibility is strong!

Free AI Visibility Analysis

Nike is leading in AI visibility

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